A vegetarian in New York is suing Buffalo Wild Wings Inc. alleging the restaurant chain is deceptively cooking advertised meals with beef tallow.
“A large and growing segment of our population are vegetarian,” plaintiff Alexa Borenkoff says in the Buffalo Wild Wings class action lawsuit.
“BWW is deceiving these consumers because it does not list beef tallow as an ingredient, disclose using beef tallow on its menu, or reference using beef tallow. Vegetarians are choosing, consuming, and paying for items cooked in beef tallow they would not have purchased.the Buffalo Wild Wings class action lawsuit, five percent of the U.S. population is vegetarian.”
There are many reasons that consumers choose to be vegetarian, including better health, religious reasons and/or religious restrictions, according to the claim filed by Borenkoff.
Borenkoff states in the class action lawsuit that she is a vegetarian and that she dined at two separate Buffalo Wild Wings locations in New York, according to a story in Topclassactions.com.
During these visits, she ordered French fries and mozzarella sticks, which the restaurant did not disclose were cooked in beef tallow.
Buffalo Wild Wings uses beef tallow to fry all items in its restaurants but fails to disclose that it uses beef tallow as an ingredient, the class action lawsuit alleges.
Borenkoff argues that the industry standard is to use non-beef cooking oil to fry items.
“Because BWW does not list beef tallow as an ingredient, disclose its use on the menu, or reference using beef tallow, vegetarians are purchasing items such as the garden crasher, Mediterranean salad, roasted garlic breaded mushrooms, cheese curds, corn tortilla chips and red salsa, potato wedges, French fries, ultimate cheese sampler, etc., that are cooked in beef tallow,” the Buffalo Wild Wings class action lawsuit states.