Fiona the hippo gets her first Super Bowl ad and it will make you cry

It’s a beer commercial.

But ahhh, it’s more than that. Rookwood Toast uses Fiona, the prematurely born hippo at Cincinatti Zoo, as a symbol of what it means to overcome adversity.

You see Fiona struggling to swim and get her head above water, you see her move clumsily at first through the pool to take her first nibble on a leg.

It’s all Fiona. And beer.


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Peg Fong is also in recovery from newspapers

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